Themes built to convert.
Off-the-shelf themes get you to launch. Custom themes get you to scale. We build storefronts that load fast, look distinct, and give your team the merchandising tools to actually run the business.
What you get
- Custom theme design — built around your brand, not a template forced into looking like it
- Online Store 2.0 architecture — flexible sections and blocks for the merchandising team
- Core Web Vitals 90+ — pages that load in under 2 seconds, even on 4G
- Conversion-focused PDP & collection design — built from CRO best practices we've validated across dozens of stores
- Accessibility (WCAG AA) — keyboard nav, contrast, ARIA, semantic markup
- Schema markup baked in — Product, Offer, AggregateRating, Breadcrumb, all wired up
- Cross-browser & cross-device tested — Safari, Chrome, Firefox, mobile and desktop
Our theme approach
We don't believe in massive heavy themes that try to be everything. We build the smallest theme that does exactly what your store needs — and nothing it doesn't. That's how we hit those Lighthouse scores.
We use modern Liquid, native Shopify components where they're good (cart, payment, checkout), and write custom code where it matters (PDP, navigation, search, merchandising).
Process & timeline
- Week 1–2: Discovery, design audit, wireframes
- Week 3–4: Visual design, approvals
- Week 5–8: Development, integration, QA
- Week 9: Soft launch, training, hand-off
Typical timeline is 6–10 weeks depending on complexity. Migrations from existing themes can be faster.
Pricing
Custom themes start at $8,000 for a focused build. Most full-brand projects land between $15,000–$35,000. Get a custom quote →
Ready to move faster?
Tell us what you're working on. We'll come back within 24 hours with whether we're a fit and what a project could look like.